000 00564nam a2200205Ia 4500
008 230524s9999 xx 000 0 und d
020 _a0-07-114418-8
040 _cUDSM
050 _aMAR HF 5415.2.K53
100 1 _aKinnear, Thomas C.
_eAuthor
245 1 0 _aMarketing research:
_ban applied approach
250 _a5th ed.-
260 _aNew York:
_bMcGraw-Hill,
_c1996
300 _axxii,888p.:
_bill.;
_c23cm.
650 1 _aMarketing research
650 1 _aMarketing
650 1 _aManagement
700 1 _aTaylor, James R.
_eAuthor
942 _2lcc
_cBK
_n0
999 _c13878
_d13878