| 000 | 00642nam a2200181 4500 | ||
|---|---|---|---|
| 001 | 000000344405 | ||
| 040 |
_aUDSM _cUDSM |
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| 050 | _aTHS EAF HG1616.M3T34M333 | ||
| 100 |
_aIrene Mahena _eAuthor |
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| 245 |
_aThe impact of marketing strategies on consumers buying decision in banking services _b: a case of National microfinance bank _cIrene Mahena |
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| 260 |
_aDar es Salaam: _bUniversity of Dar es Salaam, _c2013. |
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| 300 |
_axii,99p. ; _bill.: _c30cm. |
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| 504 | _aInludes bibliographical references | ||
| 650 | _2Bank marketing | ||
| 650 | _2 Cusumer satisfaction | ||
| 650 | _2National Microfinance Bank | ||
| 942 |
_2lcc _cDST _n0 |
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| 999 |
_c138793 _d138793 |
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