000 | 00677nam a2200193 4500 | ||
---|---|---|---|
040 | _cUDSM | ||
100 | 1 |
_aOnyari, Daisile Michael _eAuthor |
|
245 |
_aSalient attributes affecting use of digital marketing in the Tanzanian banking industry _b : the case of CRDB Bank |
||
260 |
_aDar es Salaam _b : University of Dar es Salaam _c , 2013 |
||
300 |
_axiii,86p. _b : ill. _c ; 30cm. |
||
504 | _aIncludes bibliographical references Thesis: MBA-University of Dar es Salaam | ||
650 | 1 | _aBank marketing | |
650 | 1 | _aBanking industry | |
650 | 1 | _aBanks and Banking | |
650 | 1 | _aCooperative | |
650 | 1 | _aCRDB bank | |
650 | 1 | _aTanzania | |
942 |
_2lcc _cDST _n0 |
||
999 |
_c142441 _d142441 |