000 00589nam a22001817a 4500
001 000000339285
020 _a0-470-11345-5
040 _cUDSM
050 _aHF5415.1265.S393
100 _aMeerman D. Scott
_eAuthor
245 1 4 _aThe new rules of marketing & PR :
_bhow to use news releases, blogs, podcasting, viral marketing,& online media to reach buyers directly
260 _aCanada ,
_bJohn Wiley & Sons :
_c2007.
300 _axxviii,275p .:
_bill .;
_c22cm.
504 _aIncludes index
650 _aInternet marketing,
650 _aPublic relations
942 _2lcc
_cBK
_n0
999 _c146388
_d146388