The influence of price brand image and product quality on students' mobile phone purchasing decision in Tanzania (Record no. 125897)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00565nam a22001697a 4500 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | UDSM |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | THS EAF HFS437.T34I73 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Isaac, Doreen |
| 245 14 - TITLE STATEMENT | |
| Title | The influence of price brand image and product quality on students' mobile phone purchasing decision in Tanzania |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xi. ; 39p. ; |
| Other physical details | ill. ; |
| Dimensions | 30cm |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references <br/>Thesis: MBA (Marketing) University of Dar es salaam |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Purchasing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Image |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Quality of products |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Tanzania |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Theses & Dissertation |
| Suppress in OPAC | No |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Loan category |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | East Africana Collection | Directorate of Library Services (UDSM) | Dr. Wilbert Chagula Library | East Africana Collection | 09/11/2023 | THS EAF HF5437.T34I73 | 000000706656 | 09/11/2023 | 09/11/2023 | Theses & Dissertation | No loan | |||||
| Library of Congress Classification | East Africana Collection | Directorate of Library Services (UDSM) | Dr. Wilbert Chagula Library | East Africana Collection | 09/11/2023 | THS EAF HF5437.T34I73 | 000000706657 | 09/11/2023 | 09/11/2023 | Theses & Dissertation | No loan |