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Instructor's manual to accompany promotional strategy : managing the marketing communication process

By: Contributor(s): Material type: TextTextPublication details: Homewood, Illinois : Richard D. Irwin, 1983.Edition: 5Description: vii,268p. : 28cmSubject(s): LOC classification:
  • FCM HF5415.E53
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Item type Current library Collection Call number Status Date due Barcode
Book University of Dar es Salaam Business School University of Dar es Salaam Business School (UDBS) FCM HF5415.E53 (Browse shelf(Opens below)) Available 000000273809

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