Marketing and society : a conceptual introduction

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Material type: Text

TextPublication details: New York : Rinehart and Winston Hotl, 1971.Description: xiv,556p. : ill. ; 25cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Book	Directorate of Library Services (UDSM)	University of Dar es Salaam Business School (UDBS)	FCM HF5415.G545 (Browse shelf(Opens below))	Available		000000272740

Previous		No cover image available No cover image available			No cover image available No cover image available		No cover image available No cover image available	Next
Previous	FCM HF5415.F53 Strategic marketing management : planning and control, analysis and decision	FCM HF5415.F567 Marketing change and exchange : readings from fortune	FCM HF5415.G54 Marketing cases	FCM HF5415.G545 Marketing and society : a conceptual introduction	FCM HF5415.G552 Planned marketing : policy for business growth	FCM HF5415.G66 Essential of statistics in marketing	FCM HF5415.G76 Sales promotion: principles and methods for intensifying marketing effort	Next

Includes bibliographical references

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