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Putting the Public back in public relations : How social media is reinventing the aging business of PR

By: Contributor(s): Material type: TextTextPublication details: New Jersey: Perason Education Ltd, 2009Description: xxviii,314p.: ill.; 23.6cmISBN:
  • 0-13-715069-5
Subject(s): LOC classification:
  • SJMC HD59.S65
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Item type Current library Collection Call number Status Date due Barcode
Book Directorate of Library Services (UDSM) School of Journalism and Mass Communication SJMC HD59.S65 (Browse shelf(Opens below)) Available 0000000024

Includes bibliographical references and index

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