Customer relationship marketing and its influenc on customer retention : a case of commercial banking banking industry in Tanzania

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Material type: Text

TextPublication details: Dar es Salaam : University of Dar es Salaam, 2007Description: xiii,107p. : ill. ; 30cmSubject(s):

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Theses & Dissertation	Dr. Wilbert Chagula Library	East Africana Collection	THS EAF HG1616.C87T34M34 (Browse shelf(Opens below))	Not for loan		000000448009
Theses & Dissertation	Dr. Wilbert Chagula Library	East Africana Collection	THS EAF HG1616.C87T34M34 (Browse shelf(Opens below))	Not for loan		000000448008

Includes bibliographical references
Thesis: MBA (Marketing) University of Dar es Salaam, 2007

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